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277 practical materials: budgets, scripts, checklists
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Corporate events
Ideas and Trends
How to entertain guests at an event? Main trends of 2019.
Surprising and entertaining guests is easy! We offer to immerse yourself in a parallel world, watch a drone star show, and much more.
Ideas and trends · 10.09.2019 · 5 min
How to keep "1000 little things" in mind? Working tools of a successful event manager
Timings, plans, scripts - how can an event manager avoid drowning in paperwork routine? We share tips from professionals.
Ideas and Trends · 30.07.2019 · 11 min
Cosmic "VKontakte", economical "Apple", Kremlin-owned "Gazpromneft". How do global brands celebrate company anniversaries?
Where did the Chinese billionaire send 6.5 thousand of his employees and who sets world records? We have prepared for you several extraordinary anniversaries of companies from around the world!
Corporate Events · 30.07.2019 · 6 min
Event kitchen. List of programs and services for productive work of an event manager.
How to keep track of dozens of processes and tasks at the same time? How not to miss the details? Our working event tools: applications, programs, services.
Ideas and Trends · 30.07.2019 · 7 min
Business trip or unforgettable journey? Trends in the MICE industry.
Everything you wanted to know about business trips. How to organize a non-boring and useful business tour?
Team Building · 18.07.2019 · 8 min
Steal in 60 seconds! Mission: catch sheep. Or what team-building activities do global brands conduct?
Investigate a murder, steal a sheep, and spend an evening in complete darkness - top 10 extraordinary team-building activities of a global level.
Team Building · 18.07.2019 · 9 min
Robots, Pushkin, massage: what else did the organizers of the SPIEF-2019 surprise with?
We have selected the coolest event features that amazed the organizers of the St. Petersburg International Economic Forum 2019.
Ideas and Trends · 08.07.2019 · 8 min
For new emotions - to the best festivals in the world!
Compilation of the most unusual festivals in the world: burning man, mud festival, and cheese race are just the beginning!
Corporate Events · 08.07.2019 · 10 min
3D mapping is a spectacular technology for creating a wow effect.
3D mapping and holographic installations - trends in 2019. Bright examples from the global practice of 3D mapping.
Ideas and Trends · 08.07.2019 · 8 min
9 unique event ideas for the month.
We present to you a selection of 9 unique event ideas of the month that have been implemented by global companies in their projects.
Ideas and Trends · 14.06.2019 · 8 min
Unique outdoor events. How to choose the right place and not make a mistake?
How to choose the perfect outdoor venue for your event that meets the goals and objectives of the event? You will learn about the most unusual outdoor venues in the world.
Ideas and Trends · 13.06.2019 · 9 min
Team building 2019: key trends
We will talk about the main trends in team building in 2019, as well as share secrets of preparing for a team-building event.
Team Building · 13.06.2019 · 9 min
Help nature and have fun. What kind of ecological event will you choose?
Is it possible to organize an eco-event in such a way that people not only do a good deed, but also relax in an informal atmosphere?
Ideas and Trends · 26.05.2019 · 6 min
Stay on trend: new trends in the Event industry
Passive involvement, careful planning, special attention to furniture, and other trends in the event industry in 2019. Sometimes it's worth skipping something to get more!
Ideas and Trends · 26.05.2019 · 6 min
Banquet hall, stadium, or loft? How to choose a suitable venue for the event?
What to do when no venue meets the stated requirements? You need to look for alternative options and create a space "for yourself." We will tell you how to transform a simple industrial space into an exciting event venue!
Corporate events · 26.05.2019 · 9 min
Skydiving, tank rides, and airsoft shooting... What are you willing to do for your colleagues?
Extreme corporate events with immersion in history, familiarization with weapons, military equipment, hiking in rough terrain, parachute jumps, master classes in aircraft management, and much more.
Ideas and trends · 29.04.2019 · 6 min
5 Easter traditions that will change the corporate life of your company
To festively decorate the office, observe charitable traditions, and arrange a buffet. In anticipation of the Bright Resurrection of Christ, the event agency "Aventura" offers you tips on introducing Easter traditions into the office routine in order to uplift the mood of the entire team.
Corporate events · 22.04.2019 · 5 min
TOP-5 unusual event formats: How to choose the right one for a business event?
The correctly chosen format of a business event is the key to the success of your event. Standard conferences with plenary sessions are becoming a thing of the past, and seminars and forums are taking their place. Interactivity, dynamism, and creativity are coming to the forefront. How to choose the right event format and stand out among partners?
Ideas and trends · 09.04.2019 · 5 min
Secrets of managing a creative team in numbers
Why shift the start of the work day? How can notebooks of bold decisions help? And why is it time to throw away biographies of successful people in the trash?
Team building · 18.03.2019 · 9 min
Who is applying for the Event Manager position?
We conducted a survey of over 800 potential employees for the position of event manager, and published some very interesting results. For example, many applicants are confident that they have experience in organizing events and that the job of an event manager is all about celebration. Is this really the case and what does it take to become an event organizer, read on.
Ideas and trends · 15.01.2019 · 7 min
Corporate New Year 2019. What? Where? When?
We don't have many holidays that the whole country celebrates. It's a successful game of the Russian national football team and New Year. But since we celebrate the second holiday much more often, let's talk about it" ... (film "Yolki") There are only a few days left until the New Year, which means it's time to think about where, with whom, and how to celebrate it. This also applies to corporate events. Which dates are most in demand this year, when to start preparing for the event, what format to choose, and how much will the comprehensive event organization cost? These and many other questions concern a large part of companies preparing to celebrate the holiday with a large team. We are publishing useful New Year statistics for you, based on a survey of over a thousand companies in St. Petersburg, which will help you navigate the pre-New Year rush.
New Year · 27.11.2018 · 5 min
9 ideas for decorating a photo zone at an event
For a very long time, press walls with company logos served as backdrops for photo zones. In recent years, more attention has been paid to photo zones, because photos are the main content of all social networks, and therefore the main storyteller about your event. A creatively designed photo zone is the key to bright and memorable photos from the event. Of course, the company logo in the photo must be present, but in addition to it, you can complement the photo zone with interesting solutions that will attract even more attention to your photo zone. We are ready to offer several ideas for inspiration. Picture frames One of the most affordable solutions that can be implemented even without the help of designers! Simply hang frames of various shapes. If you are organizing an outdoor celebration, picture frames can be hung directly on tree branches. The company logo can also be applied to the frames. Vinyl records Such a backdrop is suitable not only for music events. Retro-style photos are always interesting and relevant. Vinyl records have long become an attribute of comfort and style. Clocks Clocks are not only an interesting designer attribute, but also a wonderful symbol of the fleeting nature of time. Every second in the embrace of close and dear people is priceless! These can be cuckoo clocks or even an installation of Salvador Dali's famous painting, if you stock up on resources and prepare more thoroughly. Tablets and monitors For lovers of light pretentiousness, a photo zone where the main background is displayed on monitors, tablets and other gadgets is suitable. With their help, you can create an original picture displaying the overall theme of the event. Such decor is perfect for a presentation or a hi-tech party. Books A book is not only the best gift, but also an excellent element for a photo zone. A very budget-friendly and non-standard solution for decorating space. In addition, in the age of the internet, a book is becoming almost a rarity and is no longer so often caught in the lens. Therefore, such a photo can attract attention and set guests in a calm retro mood. Notice board A wonderful backdrop for original shots. The board can be used as a greeting card where guests can leave their wishes and comments. On the boards, you can draw and leave autographs in different colors. The usual office-school version does not have to serve as the board. These can also be fabric boards with threads, where, under the guidance of a master, everyone can try their hand at embroidering simple patterns, their names and wishes. Light garlands Such installations are suitable for creating the most tender and romantic photos! Also, in recent years, neon retro signs, popular in Western outdoor advertising of the 70s-80s, have become very popular. Flower wall Can you imagine how good a green corner can look? A flower wall or a wall of natural living moss, or floral compositions – something that will not leave guests indifferent. Live decorations are always in fashion and always attract camera flashes. In addition to flowers, you can use branches, grass, and even fruits and vegetables in compositions. Photos from past years A photo wall with photos from previous years' events, if the event is not held for the first time, will become the main attribute of the evening. You have probably noticed how social media users love to recall what happened to them in childhood, youth, student years, a year or five years ago. Photos in which guests can find themselves and their colleagues or people significant to your event are what will give precious emotions and new shots that guests will want to share, and which will tell the widest audience about your event. All these accessories can be used to enliven and create ambiance at the photo zone of the event. In general, modern trends dictate fashion for creating photo zones in such styles as: loft, fairy forest, botanical, vintage, watercolor. When creating photo zones, large-scale, multi-level decor, giant art objects, interactive decorations and directorial solutions are often used. Event agency Aventura will help you create an atmospheric photo zone for your event, which will be unique, memorable and will correspond to the general concept of the event, taking into account modern trends.
Ideas and trends · 01.08.2017 · 4 min
How to choose contractors for an event?
Creating and organizing an event is, in a way, a large construction project or a complex renovation, where you need to keep dozens of details, approvals, budgets, and factors in your head, some of which directly contradict each other, yet somehow must come together into a single perfect picture. We have already talked about the importance of a team you can entrust part of the work to, and that won't let you down at a crucial moment. But that concerns management and process coordination. Some tasks will be handled by contractors, and today we will try to tell you how to «not screw up» when working with them. Good hosts, responsible artists, nimble decorators with taste, delicious and reliable catering and administrative staff, high-quality technical workers – this is not the full list of people usually involved in preparing an ordinary event. So how do you choose the best of the best? Reliable contractors are like love: you cannot find them, you can only meet them. Having survived our first «unhappy love», i.e. having encountered various not-so-reliable contractors, we began to approach partner selection much more carefully, and now we have a team we can always trust. But even we sometimes have to look for new specialists, and these are the rules we follow. Detailed task description First of all, we always create a very specific technical brief. We advise you to make a task plan for yourself, and then an even more detailed one for contractors, specifying all numbers and dimensions, all preferences that you or the client have, all colors present in the company logo, etc. The more detailed and specific the technical brief is, the better. It is important to provide examples of work (references) – photos, videos, drawings, plans, and sketches – so the contractor better understands your wishes. Contractor shortlist To compile a list of potential contractors in a particular area, we use all available methods: our own contractor database built up over the years, recommendations from colleagues and partners, as well as the top 10 search engines. We carefully study contractors' portfolios, photos, video materials, and read reviews about their work. Only with a choice of 10–20 potential partners can we make a truly correct choice. After identifying the candidates, we contact each of them and send a pre-prepared brief. Painful choice After sending the brief, first of all we look at how promptly the contractor responds, how adequate their reaction and questions are, and at their pricing policy. In addition, we look at how well prices match the market and ask tricky clarifying questions. After comparing all submitted options, weighing all positive and negative factors, and after a small internal meeting, we can finally make a choice and select the “One” – or sometimes even split the task between several contractors. Contract Be sure to sign a contract with partners, and do not work with those who say they are ready to do everything without a contract or ask for prepayment before signing the document. Specify in it: — Terms of termination of the agreement and penalties for late completion of work — Cost of services and payment procedure — Rights to publications and materials (photo, video, etc.) — Other requirements specific to your task. Payment and prepayment Many artists work on a prepayment basis; this is normal, and that is how the work of stars is arranged. But other staff or decorators' work should be paid only after everything is done, and all «issues» have been checked and resolved. Do not pay in advance, but also do not be stingy if you are very pleased with the result. You work as one team One of the important points is the ability to communicate correctly with contractors. When preparing events, sometimes you have to work with representatives of very different professions, and you need to find the right approach to everyone. Respect the somewhat eccentric character of artists and the rather rough communication style of technical staff. The main thing is to always be polite, keep your own promises and deadlines, and remember that you all work as one team and share one goal – to make the event go perfectly! Working with contractors can become a headache, or it can become the beginning of a great friendship and many years of cooperation, if you approach the matter responsibly and thoughtfully. We are glad that our partners always work conscientiously and have already become a full-fledged part of the Aventura event agency team, which we are proud of.
Budgets and organization · 10.07.2017 · 4 min
How not to "burn out" at work
The issue of professional burnout is quite acute, especially for workers in the event industry. Busy schedules, days full of events and meetings, constantly being online — all of this can lead to physical and psychological fatigue and, as a consequence, to professional “burnout.” Burnout is the depletion of physical or emotional strength and motivation, usually as a result of prolonged stress or frustration. It occurs for one of two reasons: lack of rest for recovery (overwork) or lack of motivation and reward. How can burnout be avoided? It would seem the answer is simple — rest more and value your work. However, it is not as simple as it seems at first glance. Here are a few tips on how to turn your job into your life’s work and not lose your mind. Find your place The approach to work and the attitude toward what we do for a good third of our lives have constantly changed. Today, according to psychologists, in order to be happy and get satisfaction from work, you need to choose your element, find a place where you can unlock your potential. By taking on the wrong task, you risk losing precious time and faith in yourself. If you realize that your efforts are not being compensated, do not delay the moment of parting. Don’t work overtime Stop. The event industry, organizing events, and not working overtime during a project — how is that even possible? In fact, even in such a challenging field, it is possible to maintain a work-life balance. It doesn’t matter how long your workday lasts; what matters is the work completed. Plan the execution of a long-term project in advance, make a plan, delegate a number of responsibilities, and then this will allow you to avoid wasting time and, subsequently, overload on the home stretch. Try new things Don’t be afraid to step out of your comfort zone. Take on new tasks that are within your reach. Solving them will allow you to reconsider your capabilities, look at your work from a different perspective, open up, and bring variety to your activity. Don’t be afraid to take risks Listen to your desires. Sometimes they are the very clues for how you should change your work so that it brings more fruit. Say yes to calculated risk; it will bring new impressions and new experience into your life. Have you been asked to organize a corporate event at a zoo among lions? Or a birthday party in a dense forest? Why not — new challenges are new experience, events, and a source of energy. Hobbies and personal time Sometimes it is better to turn down an additional project that will bring income and go to dance classes or French courses, which will give you emotions and a fresh outlook on life, and later, perhaps, new ideas for implementation in your professional activity. Work at an event agency! Experience working at an event agency is certainly much more diverse than long-term work on the client side. Over time, the monotony of projects drives even the best marketers, PR and HR directors crazy. Working at an event agency, today you might have a corporate event, tomorrow a star’s concert in the central square, and after that a conference or a roadshow from a series of events in different cities. The variety of projects allows you to always stay sharp, do what you truly enjoy, and improve in various areas. Most importantly, always remember that your work is your second life.
Ideas and trends · 07.07.2017 · 3 min
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